Profile

Ray de Guzman is a Product Designer from Toronto, Canada. 

I am currently on the Product Design team at Wattpad, serving a passionate creative community of over 40 million story enthusiasts. 

“You can't use up creativity. The more you use, the more you have.” That about sums up what I learned from the first part of my career as an Art Director in digital advertising. Creativity is a muscle and I learned you can train yourself to generate endless ideas on demand.

Since advertising, I've found a home in the startup world, building and refining products that bring delight to people. My passion is being an advocate for user experience, solving problems through empathy, research, strategy, and creativity. 

 



Strengths

  • Holistic product vision
  • Systems thinking
  • Product thinking
  • Design thinking
  • User research
  • Feature planning
  • Ideation
  • User story mapping
  • Wireframing
  • Prototyping
  • Interaction design
  • Agile iteration

 

Platforms

  • Responsive Web
  • Mobile Web
  • iOS
  • Android
  • Windows Phone
  • XBOX Kinect (NUI)
  • Samsung SmartTV

Perspectives

  • Boutique Ad Agency
  • Large Ad Agency
  • App Design Agency 
  • Contract
  • Remote
  • Founder
  • Co-founder
  • Consultant
  • Bootstrap Startup
  • Funded Startup

Tools

  • Notebooks
  • Whiteboards
  • Sketch
  • Invision
  • Atomic
  • Zeplin
  • Slack
  • Illustrator
  • Photoshop
  • After Effects
  • Pocket
  • Usertesting.com

Featured Clients

I've had the opportunity to ship work with these fine organizations.


Get in touch!